אתר: AppleInsider | חדשות האינטרנט

כתבות אחרונות מאתר 'AppleInsider'

Gemini, privacy, and the new Apple Creator Studio on the AppleInsider Podcast‎

They weren't unexpected, but they were still surprises — and they both leave us with so many questions: Google Gemini is coming to Apple Intelligence, and Apple Creator Studio is bring brilliant apps at a price.Google Gemini is coming to Apple IntelligenceThere's actually been two different Google Gemini announcements this week, and it's almost as if Google is trying to piggyback on the one about Apple. For where the Apple and Google deal ensures user privacy, the separate Gemini announcement truly does not.Nonetheless, it looks like Google Gemini is going to become part of our lives now — although it's also looking like we won't hear Apple speak its name ever again. Here's what's really going on, at least as far as the slow teasing out of news makes it look like today. Continue Reading on AppleInsider | Discuss on our Forums

18:02

תפריט כתבה

Nvidia is squeezing out Apple for TSMC foundry capacity‎

Apple will still benefit as TMSC confirms large-volume production has started for its newest 2nm processor, but as Nvidia ascends, Apple's days of being able to command the firm's entire output are over — for now.Dies on wafers - Image Credit: TSMCBack in 2020, Apple was able to buy TSMC's entire 3-nanometer production capacity and use it in the iPhone, iPad, and Mac. Not only did that mean Apple had the then fastest processors, but no one else could buy them.According to semiconductor journalist Tim Culpan, however, that may have been the last time Apple was able to do this. That's because TSMC's production of AI processors for Nvidia and AMD is taking more of the firm's capacity. Continue Reading on AppleInsider | Discuss on our Forums

16:31

תפריט כתבה

From charming to consumer corporation -- how Apple has branded itself over the years.‎

Apple began with Steve Jobs and Steve Wozniak marketing primarily at trade shows, and now the iPhone has made it $4 trillion firm with ubiquitous advertising. But throughout, Apple has used sometimes terrible branding to sell us all on its products.Iconic Apple marketing, L-R: original logo, "I'm a PC" campaign, and the famous six-colors logotype — images credit: AppleToday you know that every smart strapline like "thinpossible" or "Awe Dropping" has been user-tested, surgically examined by committees, and only put out when Apple is certain it's the greatest thing ever. That's far from unreasonable or even unusual, but it's a striking difference to how it used to be — and even to how the entire name of the company was chosen.This is a case of where you can pick from at least a handful of origin stories, usually involving Steve Jobs driving by an apple orchard. Or maybe living on one. Continue Reading on AppleInsider | Discuss on our Forums

15:00

תפריט כתבה