Apple faces a £2bn UK claim over App Tracking Transparency, brought by a former CMA official‎

Apple is facing a £2bn claim in London over the privacy prompt that reshaped mobile advertising. The case, filed at the Competition Appeal Tribunal on behalf of UK app developers, argues that App Tracking Transparency polices everyone except Apple. The claim was reported by Reuters, which values it at $2.7bn. Bringing it is Ann Pope, a […] This story continues at The Next Web