Sky Sports blocks Apple, wins F1 streaming victory in UK & Italy‎

Sky Sports locked down Formula 1's biggest European broadcast markets, blocking Apple's clearest path to expand Formula 1 streaming beyond the U.S. market.Apple used custom cameras to capture the racing in its new film "F1." Image credit: AppleApple has said it wants to broaden Formula 1 coverage outside the United States. But Sky's renewals will keep the UK and Ireland tied to the sport's existing television rights structure.The new agreements keep Sky as Formula 1's live broadcast partner in the UK and Ireland through 2034 and in Italy through 2032. The UK and Ireland extension is worth roughly $270 million annually, or about $1.35 billion over the life of the deal.Apple entered Formula 1 broadcasting in October 2025 when it signed a five-year deal to become the sport's U.S. partner starting with the 2026 season. Formula 1 has become one of the fastest-growing sports properties in the American market over the past several years. Continue Reading on AppleInsider | Discuss on our Forums