Federal judge denies NCAA's restraining order request to make DraftKings stop using 'March Madness'‎

A federal judge on Thursday denied the NCAA's motion for a temporary restraining order to stop DraftKings from using registered trademarks associated with its men’s and women’s basketball tournaments. The complaint for trademark infringement, filed in the Southern District of Indiana last week, requested that DraftKings stop using “March Madness,” “Final Four,” “Elite Eight” and “Sweet Sixteen” and variations of those terms to promote its business. Judge Tanya Walton Pratt ruled the NCAA did not show how the online sports wagering platform's use of the terms would cause irreparable harm.