MacBook Neo proves Apple can build a $599 laptop without cheapening the Mac‎

Apple's industrial design chief says the MacBook Neo was created to bring the Mac into a much lower price tier without sacrificing the materials and design language associated with Apple laptops.MacBook NeoApple vice president of industrial design Molly Anderson said in a rare March 6 solo interview that the MacBook Neo retains its MacBook identity despite its $599 starting price. Apple introduced the MacBook Neo on March 4 as its most affordable Mac laptop.The MacBook Neo uses the A18 Pro processor instead of the Apple Silicon M-series chips found in other Macs. Apple is targeting students and first-time Mac buyers who might otherwise choose inexpensive Windows laptops or Chromebooks. Continue Reading on AppleInsider | Discuss on our Forums